[ZF] Re: [ZWeb] Zope 3 Website

Thu Feb 16 19:49:08 EST 2006

Pete and all,

Like you, I'm fairly new to the Zope3 marketing and website issues --
and relatively new to Zope/Zope3 as well.  I was actually unaware of
the zope-web list until that "Guido" thread.

In any event, I agree with you -- the initial and central need is an
intelligent, clear organization of existing content in a single place.

I've followed the discussion on both lists, and my questions are these:

I've seen the zope-web svn text (which is a great start).  What's the
plan forward, and when does the zope-web community expect to have
working model?  Is there a timeline?  Where can a non-expert
individual like myself make a contribution?

I feel as though initially the mere existence of a central Zope3
brochure-type "jumping off" website would be hugely valuable even if
not completely perfected.  I'm unclear on whether this is too specific
for zope-web's larger purpose.  If it is something zope-web wants to
do, is it something that we would expect in a few months or perhaps
year?

Anyways, I'm excited that so many of us share the enthusiasm for
marketing Zope and Zope3.

Joel

On 2/16/06, Peter Simmons <pete-lists at bcmpweb.com> wrote:
> Re-reading my email I kinda put the emphasis in the wrong area. If we
> need more design then I would like to get it right of couse the existing
> isn't too bad so maybe we don't need it so much just a little bit for
> differiantion purposes.
>
> The main thing is the content. I would be keen to do some
> demos/simulations as well as getting together the existing howtos and
> making sure they are up to date.
>
> The 4 items sum it up and the content behind those is the main thing.
>
> Cheers,
> Pete
>
> Peter Simmons wrote:
>
> > Hi Andrew,
> >
> > Cheers. That does sound like a good idea I have been wondering about
> > creating more content for our site and might do that also :-) Thanks
> > to Christian T also for the idea in the first place.
> >
> > Do you help keep zope.org up to date? (forgive my ignorance in this area)
> >
> > I am really keen to spend the money on some nice design (for logo,
> > colors, brand guidelines) and marketing efforts for Zope 3. I truly do
> > believe that with a little effort we can make the entry point much
> > better. I know from experience that have the plone.org site (the front
> > page and demos are the main contribution really) it helps people
> > understand what they are getting into when they start using plone. I
> > think we could do the same for Zope 3.
> >
> > The items
> >
> > 1) What is Zope 3?
> > 2) Why use Zope 3?
> > 3) How does Zope 3 compare to competing frameworks?
> > 4) How do I get started?
> >
> > Cover it I think. I am pretty keen to keep the aim/goal fairly simple
> > to begin with to ensure we get something up and running. Then I
> > believe we need to keep reinvesting to keep current with what is going
> > on just on these basic items. We should really only expand if these
> > are completely up to date and we have spare resource.
> >
> > Cheers,
> > Pete
> >
> > Andrew Sawyers wrote:
> >
> >> That's excellent Peter!  I don't want any money, but would be cool to
> >> find the best use for it....
> >> Talking to Christian T from the German Zope Users Group the other day,
> >> he pointed out something interesting they were doing with available
> >> funds:  hiring 2 'writers' who would watch the Zope and python lists and
> >> bi-weekly (2 - ea. offsetting one another) write an in-depth article for
> >> their site.
> >> I think that would be interesting possibility to do with offered funds
> >> and maybe could be further used by the foundation when that gets
> >> established.
> >> Anyhow, really just wanted to say 'thanks'.
> >>
> >> Andrew Sawyers
> >>
> >>
> >> On Fri, 2006-02-17 at 09:58 +1300, Peter Simmons wrote:
> >>
> >>
> >>> Hi All,
> >>>
> >>> I just subscribed to both these lists (forgive the cross post) so
> >>> you may have gotten further down the road on this one than I have
> >>> seen. I have been following a conversation on Zope3-users list about
> >>> setting up a website and doing a little marketing push for Zope 3.
> >>>
> >>> I really liked the ideas in the email from Joel Moxley
> >>> (jfmoxley at gmail.com) as pasted at the end in particular as I think
> >>> they sum up where the discussion got to. Anyway I wanted to offer
> >>> some funding to help get a site like that going I could offer $1000
> >>> NZD (about $700 USD at present) from my company to kick this thing off.
> >>>
> >>> I am not sure where to go next though, Gary Poster suggested I get
> >>> over to the zope-web list and that the foundation would also be able
> >>> to help with this when it gets up and running.
> >>>
> >>> I noticed recently that the Plone foundation had started using a
> >>> site http://fundable.org to help people organise funding for
> >>> projects similar to this. Have a look at the site it seems like a
> >>> good place to do this kinda thing.
> >>>
> >>> Anyone got a place to point me or ideas about how to get the funding
> >>> into place and get this thing going?
> >>>
> >>> Cheers,
> >>> Pete
> >>>
> >>> As I see it, Zope 3's central marketing issue is the lack of a
> >>> coherent online identity.  There needs to be a single place that
> >>> answers the following questions:
> >>>
> >>> 1) What is Zope 3?
> >>> 2) Why use Zope 3?
> >>> 3) How does Zope 3 compare to competing frameworks?
> >>> 4) How do I get started?
> >>>
> >>> Largely, this is assembly of the Zope 3 FrontPage, philikon's first
> >>> two chapters, and the "appetizer" quick start guides on
> >>> worldcookery. However, I would also  love to see a section on the
> >>> lead developers
> >>> answering Q1-Q3.  And this would be in conjunction with conveying...
> >>>
> >>> Zope3's shtick:  Zope3 is not flashy.  Zope3 does not put pastel
> >>> colors on its website. Zope3 is the no-nonsense, industrial strength
> >>> platform.  It's where you come when you want to do it right.  It was
> >>> coded with the most rigorous standards by a bunch of hard-nosed sons
> >>> of bitches who don't have time for froofy marketing  :) .  And so
> >>> forth.
> >>> This would come across in lead dev's answering Q1-Q3.
> >>>
> >>> And finally, the site should demonstrate the "industrial strength"
> >>> quality with examples.  Little snippets from developers of SchoolTool,
> >>> corporate users, and so forth should demonstrate "hey, we're for real,
> >>> and we don't mess around -- you give me an animated screenshots, I
> >>> raise you a XYZ transaction per day uber site".  In a sense, we'd want
> >>> to portray ourselves as the Chuck Norris[1] of web platforms  :)
> >>> Bottom line, a coherent online identity would go a long way.  Instead
> >>> of doing some snazzy marketings, let's communicate the character that
> >>> Zope3 does have.  It sounds like zope3.org under ZF might be the ideal
> >>> way to do this,
> >>>
> >>> As for codenames, this is just one way we could help create a coherent
> >>> online identity.  I certainly think release names would be fun (and
> >>> not distracting to the central "Zope 3" brand we'd want).  Overall, I
> >>> think the time has come for communication of Zope 3 identity to move
> >>> hand in hand with development.
> >>>
> >>> Joel
> >>>
> >>>
> >>> _______________________________________________
> >>> Zope-web maillist  -  Zope-web at zope.org
> >>> http://mail.zope.org/mailman/listinfo/zope-web
> >>>
> >>
> >>
> >>
> >>
> > _______________________________________________
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> > http://mail.zope.org/mailman/listinfo/foundation
>
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