[Zope] Banner + search engine + Zope

[Chris McDonough]

No.  We just don't have a banner ad product that does targeting.

RealMedia does a very good job of targeting.  It's not (terribly) cheap,
but it does have lots of features.

NetPerceptions can help if you spend lots of time and $.  It's not a
banner ad system in itself, but a collaborative filtering engine that
you can produce recommendations with.  This can help in ad targeting. 
It's incredibly expensive.

And yes, I would say to go with a non-Zope approach right now unless
you're willing to put in the time to write an ad targeting and delivery
system yourself.  We'd love to see such a beast, but done properly its a
fairly complex and time-consuming undertaking.  We've chosen to
recommend off the shelf systems for a couple customers rather than
building our own so far.

> > Chris,
> >
> > Are you saying that realmedia and netperceptions do their stuff
> > using Zope?  I've scanned their pages and can't find evidence
> > of that.  Or are you saying to go with a non-zope approach?
> > Seems like the non-zope way might be more expensive, for
> > a small site.
> >
> > -Jeff Rush
> >
> >
> >
> > On Mon, 13 Mar 2000 10:52:34 -0500, Chris McDonough wrote:
> >
> > >Marc,
> > >
> > >You may want to look at http://www.realmedia.com or
> > >http://www.netperceptions.com.
> > >
> > >Marc DANAI wrote:
> > >>
> > >> Hi,
> > >>
> > >>   I am involved to integrate one search engine in our
> > >> portal using Zope.
> > >>
> > >>   What is a best solution for showing car's
> > >> advertisement when user looking for car, finance
> > >> advertisement logo when users searching for finance
> > >> infos,....
> > >>
> > >>   Is there any simple way to do this logo selection
> > >> based on search string in Zope?
> > >>
> > >> any suggestion?

-- 
Chris McDonough - Digital Creations, Inc.
Publishers of Zope - http://www.zope.org