ZOPE is not fairly unknown in the technology community, it is
fairly
unknown in the business/advertising/marketing community (if that can be called a community - more of a battle arena - community implies sharing)
I'd beg to differ, here... I've had seven years' experience working with *nix, Perl, Java, various RDBMS's and backend web development environments, and had only heard Zope mentioned a few times in passing until I took on my current position, around 2 months ago, with a company who are using it extensively on their intranet and extranet sites. I've since mentioned Zope to friends and associates who work in the IT arena, to be met each time with a blank stare - Zope is still a strange unknown animal to many, even in the IT world.