[Zope] A Tale from IBM land...

[Stephan Goeldi]

> > What do others think of the idea of a glossy brochure (like 4 pages)
> > which can be used as a handout about zope for decision makers?  Nothing
> > academic, just pure marketing speak.  Heavy on buzzwords, short on
> > (technical) information, but nice to look at.
>
>No photoshop documents, but there are PDFs at:
>
>   http://www.digicool.com/products


These are not 'short on technical information'. In fact, they are good for 
IT people, but most decision makers wont understand them.

Have a look at the Windows XP and Office XP marketing. It is the same 
content as it was for Windows 95, 98 and ME: They claim that you can connect 
to the internet (wow!) and that it is intuitive. No technical stuff and 
nothing new under the sun.


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